London drivers wait up to three days a year stuck in traffic.

WEBUYANYCAR.COM will use this opportunity to target drivers through an advertising space they’ll definitely see on their daily commute. The rear end of a bus.

Behind the Wheel Valuation


credit: Ammanuel Afowerki

1. Automatic Number Plate Recognition (ANPR) camera on the rear of the bus will read the car’s registration number once the bus has come to a complete stop.

2. Your car’s valuation will then appear on the digital display of the ad and disappear once the bus starts to move.

Multi-storey car parks that have ANPR cameras on barriers will print car valuations on the back of the tickets.

We'll also takeover digital outdoor with VRT across the country, to serve a personalised message and accurate valuation on the big screen while people are stopped at traffic lights.